App Store Optimization – Increase Visibility and Acquire More Users [Webinar]

App Store Optimization | ASO

App store optimization (ASO) is the process of improving the visibility of an application on app stores. Developers put in a lot of effort to create, test and deploy a mobile app on app stores. Sometimes the visibility of these apps is not as good as expected even after creating a wonderful app with top-of-the-notch functionalities and… [Read More]

9 Rules to Make the Perfect Sales Call

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Originally published on the Exotel blog. Zara was the latest addition to our sales team at Exotel. Straight out of college, confident, smart and all set to conquer the world. Her attitude is what let us know that she was right for the job. She spent 3 days with the product and the sales team… [Read More]

8 Effective B2B Lead Generation Strategies [Webinar Recording and FAQ]

B2b Lead Generation strategies - Cover

B2B lead generation is easier said than done. Though there has been much talk on the subject, streamlining the process still proves a challenge for most businesses. At the end of the day, even though you are trying to market to businesses, you are actually talking to individuals who make decisions for the organization. So… [Read More]

25 Reasons to Use Website Live Chat for E-commerce Businesses [Infographic]

website live chat - comic

For many of us, shopping is a stress buster and the one thing that makes online shopping superior to traditional store-to-store traipsing, it is all the precious time we save when browsing from the comfort of our home. All online shoppers want the buying experience to be fast, convenient, and hassle-free. This is why one of… [Read More]

How to Increase Conversion Rates Using Confirmation Bias for Your Brand

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For nearly four decades now, Apple has attracted legions of fans who swear by every product rolling off the assembly line. So much so that its once competitor and propagator of the PC, IBM, recently came out with a study that proclaims the superiority of Apple ‘MacBook’ over the PC. The day Apple went public… [Read More]

10 Hacks for Social Media Lead Generation Without Any Ads – Infographic

social media lead generation

Social media lead generation and marketing can easily be compared to a bottomless well. No matter how much we marketers try to hit the bottom, the rope just keeps falling short. Innovation keeps on happening and just when you think you got it figured out, a Snapchat jumps in and shakes up the scene. But… [Read More]

7 Real Estate Drip Campaigns You Should Be Setting up Right Away

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For a product as unpredictable as real estate, reaching out to the right audience can be tricky. Modern realtors, builders and brokers are utilizing quite a few innovative ways to reach the millennials – videos, snapchat, Instagram, Pinterest and many more. But there’s one old-school method, no one has been able to write off yet:… [Read More]

21 Best Stock Image Sites You Can use for Your Content Marketing

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Images! They are the lifeline of your content. With so much content being produced and consumed each day, our attention spans have shrunk. And images are the only way content creators can even hope to retain interest. With this growing demand for visual content, marketers need access to high quality images. But finding the best… [Read More]

Real Estate Leads Online In India [Download Checklist]

REAL ESTATE LEADS ONLINE INDIA

In a hurry? Get your hands on the meat right away! Download the Generate Real Estate Leads Online Checklist [PDF] While the internet has opened up a gamut of marketing possibi lities for real estate professionals, on the flip side – it has made life a whole lot busier for them. Generate Real Estate Leads… [Read More]

The Growth and AMPlification of Mobile SEO: Webinar Deck

Mobile SEO - cover

With the world shifting towards mobile devices, so have marketers. Google has started penalizing websites that are not mobile-friendly, and the shift of preferring smartphones over desktops has only been growing. This changing trend means that mobile SEO is gaining momentum. But what is it and how does it differ from normal SEO? Keeping in accordance… [Read More]