While most of us tend to stick to tried and tested waters, where the least risk lies, Adnan Syed was an exception to the rule. He wanted to try out new things and the more varied these were, the better it was for him. That’s why he dabbled in Spa Marketing: something brand new for him. Now Digital Marketing Manager at…
So I wanted to join a good fitness centre in my locality (what with me having moved and all) and like any good self-respecting citizen, asked my neighbor Divya for recommendations. I had seen a great hoarding of a gym a few blocks down and wanted to see if it was worth checking out. Imagine my surprise when Divya had no knowledge…
High website conversion rates, especially for health and fitness websites, are not easy pal – it all boils down to the conversion tricks you use! A good ad and awesome marketing are all well and good, but, ultimately it is up to your website to seduce the visitor to conversion. It is rather like selling to a customer intent on…
Has anyone ever signed up for a gym membership after receiving an email? Or only after looking at a website? “I will become a member at your spa” said no one ever – after just an online interaction. What does that tell you? Offline interaction plays a vital role in influencing your prospect’s decisions (especially in the health and wellness…
Welcome! Did you just google “How to succeed in wellness marketing” or something along those lines? Good job, you are at the right place. Here, you can find an exhaustive list of lead generation ideas for your health and wellness business. Can’t wait to see it? I understand :). Download the good stuff right away! Get the checklist now! As…
“So what is wrong with you today? You took 2 mins longer to finish your morning run? Or did you eat too much carbs for lunch? Wait, you have still not lost that 3 kgs?! You should get yourself checked”… and the eternal hunt for the perfect body in the pink of health continues. Ladies and Gentleman, I give you…
Do you know the question that my mother used to hate the most? “What’s for dinner?” Barely would she have completed preparing a delicious snack (after a sumptuous lunch, mind you) and she is forced once again to think about what new to make for dinner. Spoilt little brats! For a content marketer in the health and wellness segment, the…
Yes, you read that right! It’s time for change folks… and I don’t mean that nursery rhyme (or even the new google logo). I am referring to your online presence. Being in the Health and Wellness business, I am sure you are wondering “Why?! Most of my leads are walk –ins or word of mouth referrals anyway”. Well, the…
